We set Social Media Goals
You shouldn’t want to get involved with Facebook, Twitter etc for your business because they’re cool, but because they can be leveraged to get you more customers. Period. We work with you to set goals that are measurable, have a timeline and that make sense for your business. Without a goal or a target, how would you know when your efforts have succeeded or failed? It’s the first step when we work with you, but one of the most important.
We turbo-charge your online profiles
Anyone can set up a Facebook Page, but to stand out from the crowd and appeal to your customers you’ll need an eye catching design, customized tabs and features and the ability to capture your customer’s email addresses to carry on your marketing conversation later on. That’s where we come in.
Want your customers to make a reservation through a custom Facebook App? Done. Want your menus available through Facebook for viewing and printing? Done. Want to share your great Yelp reviews right there on your Facebook page? Again, done! There’s not a lot we can’t do with your page!
Our custom designs help our customers achieve their goals.
We create a custom strategy
After we’ve helped you set amazing goals for your business and supercharged your profiles, you’ll need a strategy for attracting and communicating with your fans. Not only will we create this strategy based on your specific business and customer demographic, but we’ll even manage it for you on a daily basis if you like!
Our strategies have been tested and perfected through our work with many different sizes and types of operations and are designed to attract new fans, engage them in conversation and convert them into paying customers. Remember, social media is a conversation, not a broadcast, and we love to talk!
We target customers in your area
Services like Foursquare & Facebook Places have made it easy to attract potential customers looking for a place to eat or drink by location. Steal customers from under your competitor’s noses by making it more attractive to dine in your business than anywhere else.
Not only will we set this up, but we’ll manage the offers, educate your staff, mangers and customers on how to take advantage of these tools and measure the results so that it’s always working to your advantage.
We bring customers in the door
It sounds great to have a thousand fans or followers, but are you actually generating any revenue for them? Social media for businesses should always be about turning your browsers into buyers. We know just how to do that by creating custom Facebook & Twitter rewards, coupons and incentives to bring customers in the door. After all, why waste your time on Facebook if it’s not making you any money.
Few businesses realize just how powerful and measurable their social media channels can be. We realize, and intend to show you too!
We keep your message in front of your customers
Different customers digest information in different ways. As a smart business owner, you’ll want to make sure your message is delivered in as many ways as your customers want to receive it.
We’ll integrate an email opt-in form into your social media channels, design a customized email newsletter and send it out each month on your behalf. We store all emails securely, manage the database and work with you to offer email-only offers and updates. Ignore email at your peril!
We hold your hand
The online landscape can seem like a scary, noisy place. You have questions, you have concerns, you heard from a friend of a friend of a new app that is supposedly the “next big thing” and you don’t know what to do!
It’s okay. We understand. We all started somewhere too. Every one of our customers has access to a dedicated account manager that can answer all your questions, will handle all aspects of your strategy and will be there to talk you off the ledge whenever you need them.
We don’t expect you to enter into a relationship with us blindly! You’ll always have someone to help you. It’s what we would want in your position so it’s important for us to provide it.
We show you EXACTLY how things work
If you want to handle our strategy and suggestions yourself, then you’ll want to know what the best practice is, you’ll want to get as technically up-to-speed as possible and you’ll want to learn from our experience.
We give you access to online tutorials to help you with this. If you discover we don’t have a video to help you with a particular issue, we’ll record one especially for you.
We’re all about making life easier for you whether you handle the day to day efforts of your strategy or we handle it for you.
We measure & refine
Social Media isn’t a science, but we know what appeals to customers and we tailor our strategies with this in mind. With every business being different, it’s important to measure the results and effectiveness of each activity on an individual basis.
We believe in continuously measuring overall effectiveness of strategies and campaigns against the goals we set at the outset. We prefer to alter course as soon as it is needed than waste time and money on ineffective campaigns.
With us, you’ll find that we are very tough on ourselves when it comes to making every campaign a successful one!